Is .CO poised to take on the likes of the .COM's?
After an expensive advertising campaign from Go Daddy.com and Overstock.com during the Super Bowl this year the domain extension is getting a lot of publicity.
The benefit of buying a .co is many if not all of the good .com's are gone or too expensive to buy up. New business's have no chance to buy up short or catchy domain names to promote their companies.
Their has been only a few other domain extensions that have made it on the net. Some of them include .org, .net .gov and .edu. All the rest have failed miserably and gone no where.
The problem is they all lacked an advertising or branding initiative.
Many top 500 companies have snapped up these domain names but with a little searching thousands are still available.
This creates a potential business opportunity for domain buyers and new business start ups some of which are selling for thousands of dollars!
The creation of the domain extension will allow a company to compete with the same domain name as another company that uses the dot.com extension.
Imagine buying the company extension like Goodyear.co or Staples.co and the list goes on and on!
For now all we can do is jump on the bandwagon and buy up hundreds of potential domain names or wait by the sidelines and hope it does not pass you buy.
Tags: .co .com Super Bowl Go Daddy.com Tld Extension Icann
